What is S.M.A.R.T?
Using the example above, let’s make this a smart goal.
Specific = I want to sell 100 oranges per week
Measurable = Well you specified 100 oranges a week, that’s measurable through sales tracking
Achievable = This would require looking at how many you’re currently selling and how many the market would bear. If you specified 100,000 oranges and only sell 10 at the moment, this wouldn’t be achievable… right away, however a long-term plan could increase growth to allows for that.
Realistic = from 10 oranges to 100 oranges per week is a big jump, but it’s not unrealistic.
Time Bound = The goal missed one important element, how long are you prepared to allow your goal before it achieves 100 oranges per week.
Time to revisit step one.
Specific = Within 2-months I want to go from selling 10 oranges per week to 100 oranges per week.
Now let’s compare this to the original goal:
I want to sell lots of oranges this year
Within 2-months I want to go from selling 10 oranges per week to 100 oranges per week.
Now that’s SMART! Time to write a plan of action to achieve this goal.